Localis will again be Exhibitors at the 2018 American Towman ShowPlace in Las Vegas, held at the South Point Hotel & Casino from May 9-11, 2018. We will also be leading a seminar on mobile advertising to capture cash calls – that will be held on Thursday May 10th at 8am in room Sonoma C….
Posts Tagged: small business
The Importance of Accurate Business Listings
73% of people say they lose trust in a local business when an online local listing for that business is incorrect. 67% of people say the same if they get lost due to faulty location. Regardless of who is at fault, it is critical that multi-location businesses preserve customer trust by ensuring accuracy in their…
78% of local-mobile searches result in an offline purchase.
And according to ComScore, this is usually in a few hours. Several studies were conducted to obtain these recent findings. Ipsos conducted an online survey of consumers across nine vertical segments: Auto, CPG, Finance, Local Services, Media & Entertainment, Restaurant, Retail, Tech and Travel. The firm also reviewed and incorporated data from a smartphone shopper diary study….
Attention Small Business Owners
Marketing change. Old SEO tactics. Marketing strategies integration is the winner! Companies who say their SEO is “highly effective” have pulled SEO and social media together. SEO is now a much more complicated activity then the old days. Brand and audience need to be the new focus. Insert the small business brand into SEO. Understand what…
Wondering how you can be number one in search rankings?
It’s all about quantity, quality, consistency, and longevity. These are the four steps to win at content marketing. If you want to beat your computer, put up a lot of relevant content that is focused and formatted correctly, do it often, and stay with it. Staying with it is key. The number one reason why most businesses…
Integrate your online efforts with offline to increase your local presence.
Are you getting caught up with keywords, citations, title tags, link signals, and reviews? Those are important factors for local SEO, however, you may have been so focused with online presence that you forgot about the offline marketing component. 88% of users are influenced by a customer review when making a buying decision, but only…
Yelp & Reviews for Your Small Business
Read below for a great review of Yelp’s LA Town Hall meeting, from the LA Times: http://www.latimes.com/business/technology/la-fi-tn-yelp-town-hall-reviews-20130820,0,501302.story#tugs_story_display Is Yelp doing what equates to “extortion”? We’ve heard similar stories from our clients–as soon as they stop paying, many of their valid reviews mysteriously get filtered. For us directly, we have a Yelp listing (http://www.yelp.com/biz/localis-las-vegas), yet you…
Yahoo Number 1 Search Engine in July
Yahoo’s collection of sites had the most US Web traffic in July, the first time it was number 1 since May of 2011. Read the full article here: http://blogs.wsj.com/digits/2013/08/22/yahoo-tops-google-in-u-s-web-traffic/ Is your small business marketing itself on Yahoo! sites? Call Localis to find out how!
Marketing Your Small Business From Home
Are you running your small business from home? Here is an article that lists 10 great marketing tools for home based businesses. This article from All Business includes tools that will help in aiding your small businesses success. From social media advice to e-newsletter tips this article is sure to help any small business owner…
Why you Should Screen your Customers
Your small business is getting a flow of customers and that’s great, but where are they coming from? Screening your customers allows you to understand how and why they chose your business over the competitors. Asking your customers ‘œHow did you hear about our business?” or having them fill out comment cards can positively influence…
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